Children holding thank-you signs during the 2025 EXOTIC SKN FOUNDATION® campaign in Pakistan

EXOTIC SKN FOUNDATION® Reached More Than 100 Children in Pakistan in 2025

Zahra Karim

In 2025, EXOTIC SKN FOUNDATION®, the philanthropic arm of EXOTIC SKN®, completed an impact campaign with village-school communities in Pakistan, reaching more than 100 children.

Led by EXOTIC SKN® Founder Zahra Karim, the campaign established an early, measurable impact benchmark during the brand’s launch year.

More than 100 children reached

The 2025 campaign supported the Foundation’s wider commitment to education and self-care within village-school communities in Pakistan.

More than 100 children were reached through completed campaign delivery. For this campaign, “reached” means each child received self-care resources and school supplies. This figure represents achieved impact, not projected reach or a future target.

The campaign began translating the purpose of EXOTIC SKN FOUNDATION® into tangible delivery through practical resources supporting children’s self-care and education.

Building impact into EXOTIC SKN®

EXOTIC SKN FOUNDATION® is the permanent philanthropic arm of EXOTIC SKN®, connecting the brand’s long-term growth with meaningful social responsibility.

Beginning this work during EXOTIC SKN®’s launch year established an important principle: impact would be built alongside the business rather than introduced after commercial scale had been achieved.

The 2025 campaign created the Foundation’s first recorded benchmark from which future delivery can be developed and measured.

The 2026 objective

Building on the 2025 campaign, the 2026 objective is to expand access to age-appropriate health knowledge and self-care resources within village-school communities in Pakistan.

The next phase will prioritise responsible delivery, cultural respect and measurable results. Its verified reach will be reported after the campaign has been completed.

About EXOTIC SKN FOUNDATION®

EXOTIC SKN FOUNDATION® is the philanthropic arm of EXOTIC SKN®. Its work focuses on education, age-appropriate health knowledge and long-term opportunity for women and girls.

Explore EXOTIC SKN FOUNDATION®

Back to blog